I always love going down to the MITX awards in Boston. I’ve been involved in MITX since 1998 (when it was called MIMC). One of my first jobs was preparing a children’s entertainment product for a MIMC exhibition at the Museum of Science.
The awards ceremony brings together some of the best digital talent around, and clearly shows the vibrancy of the Boston digital scene. I’ve always tried to bring members of my team down from Burlington to have them experience the energy of that community.
It also helps that some of the top agencies are there, competing with medium, small and even in-house teams. When I started entering (and winning) work here, the Barbarian Group reigned supreme and were the bar the rest of us sought to reach up to. Nowadays we have firms like Mullen who’ve re-energized their own internal teams and the rest of the Boston community along the way.
Last night I was lucky (extremely lucky) enough to take home my first award for Digalicious. Being a virtual digital marketing firm, based in Vermont, competing in something like this forces me, and my virtual team to continually push each other to the level of some of the top digital firms around. While winning is a blast, it’s also an affirmation that we’re on the right track, and that the virtual model can be successful. This year Digalicious won for Best Direct Response Campaign for the work we did for Fletcher Allen Health Care.
In all honesty, though, the highlight of the evening was spending time with people like Steve Curran of Pod Design, Mike Schneider of Allen & Gerritsen, Troy Kelley of Arnold and Edward Boches of Mullen. Awards are nice, but the people are what inspire.
Congratulations to all of the winners and to all of the finalists as well. And keep up the great work, MITX, of bringing together this group of talented and creative people.