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10/20/2009 The Quality of Your Work is Up To You

I often hear people complain that "I'm not working on anything fun" or that "our clients won't let us do great work." Whenever I hear that, I know that the people saying and feeling those things are in a rut. The one thing to remember in those situations is that you can't control what other people think and do, but you can control what you think and do.

Honestly, if I simply did everything the clients (or my bosses) wanted, I'd never have done any interesting work.

Here's a mantra for the week: Clients depend on you to give them unexpected ideas and great work (it's a little long, sorry Maharishi!).

That's right, they depend on you. They may not articulate it and you may not be able to sell the on it.  But you owe it to yourself and your clients to take those inert metals in front of you and start changing it into gold. Simply put, you can do that with everything you work on.

In the long run, this benefits everyone. You'll get in the practice of adding unexpected creativity to your work. More importantly, you'll get the crucial practice of SELLING your wonderful ideas. Ultimately, the idea doesn't matter unless you can sell it in.

You'll also train your clients to start expecting surprises and extra ideas. They'll love it.

So stop complaining and get creative.


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